Adding photos and videos to Google My Business listing is easy. The process guides us in every step. Before we start adding pictures or videos, it’s essential to learn why every business listing must keep adding photos and videos in the first place.
Google My Business accepts images. Here are some facts I like to share
There’s only one condition – all photos and videos must adhere to GMB policies.
Now that we know the supreme benefits of photos and videos let’s see how to do it. The following section will guide through an easy process to add business photos & videos.
Pro Tip: Businesses with recent photos receive more clicks and organic traffic to their websites. Hence, consider adding fresh images every week or month. Make a habit of inserting at least one image per week.
Log into Google my business listing. Click the photos tab on the left-hand side of the dashboard. Then add photos and videos widget will open up similar to the image below.
Click on the blue plus sign. A window will pop-up asking to upload videos and photos from the computer. If there are multiple photos and videos, select them all to add them in a single shot.
One can simply drag and drop all photos and videos instead of uploading one by one. Once all images and videos are in place, click the select button. All pictures and videos will display in an infinite scrolling pattern in the photos tab.
Hence, adding photos and videos is as easy as mentioned above. But, Google likes it neat and clean for its users. With this in mind, we can further segment photos into different sections. See what they are.
There are certain things businesses must consider while uploading photos. Like every image must find its right place.
For example, if the photo is about the business office space, it must go under the interior option. If it’s about the production facility, it must go under the exterior option and so on.
Let’s see what each category holds.
Pro Tip: Upload staff photos, product images, exterior, and interior images of the office, shop, or restaurant. This way, people can easily recognize your business when they visit in person.
Logo and cover images are two important images that need immediate attention. Once your business is verified, add both of them. However, one can add a logo and cover images even after the registration.
Both of them are essential as they are directly related to business identity.
As I said, Google My Business is a complete listing management tool. The tool provides valuable insights about photo views and quantity. The insights compare with other similar businesses operating online. Refer to the below image.
It shows the number of times photos (posted by a particular business) is being viewed. Additionally, this section shows a comparative view of pictures from other businesses to your business.
In the photo quantity insights, a business owner can see photos uploaded to his/her GMB listing. The insights are visible in colorful bars showing the number of pictures by other businesses and comparing them with your business.
Consistency is the key here. If you keep on posting fresh images, your GMB listing is more likely to retain heavy organic traffic. A picture or two won’t do much good.
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